Rugby Europe, the regional governing body for rugby in Europe and Cordier by InVivo, have announced today their partnership as an Official Supplier of the Rugby Europe Super Cup, the first ever club competition for emerging rugby unions in Europe, launched in September 2021.
The wine subsidiary of the 1st French cooperative group InVivo drives over the line for a new try, by committing to the new European club competition to promote their brand in the different countries and markets involved in the competition (Belgium, Georgia, Israel, Netherlands, Portugal, Russia and Spain).
For each of the matches played in the Rugby Europe Super Cup, Cordier by Invivo will invite its VIP network of guests to discover its products.
Cordier by InVivo will also be the "Official Beverage" of the Rugby Europe Super Cup Trophy ceremony.
The partnership will start during the third round of the Rugby Europe Super Cup 21/22, held on October 23rd in Russia, Netherlands and Belgium. (Full match-programme HERE )
Cordier by InVivo joins the existing Rugby Europe Super Cup partners: Erreà Sport, Official Apparel Supplier and Rhino, Official Ball.
Philippe Leveau, CEO of Cordier by InVivo, declared: "Since April, Cordier by InVivo has joined the top three French wine stakeholders/companies/groups, but also the world of rugby at local, national and worldwide levels. Our ambition is to become a key supplier into the world of "Oval ball". it is an evidence and a pride considering the values we share." declared Philippe Leveau, a keen rugby supporter.
Florent Marty, CEO of Rugby Europe, commented about the partnership: "We are delighted to welcome Cordier by InVivo as our new official supplier. This global group with French roots fits perfectly with the rugby values of friendship and camaraderie and Rugby Europe's ambition to develop Rugby Europe Super Cup. The "third half" in rugby is not only a very enjoyable moment for sharing between fans and players alike, but also a very efficient business development driver. "